BetterMan Finale with Dunhill Icon Elite

BetterMan Finale with Dunhill Icon Elite Last night was the BetterMan Finale. And it was incredible… The night started out with the gentlemen arriving at [19:00]. After taking some pictures with our brand partner, Dunhill, they were escorted into the venue. At [19:30] Andrew Mack took the stage as MC. He’s getting better at this […]

fresh start

Laying the foundation for a fresh start

It’s that time of the year. The Christmas decorations are coming out. There’s a sense of finality hanging in the air as people hurl themselves through the last stretch of the year. Of course, this sense of conclusion only lasts for the next 30 days. Because once the 1st of January strikes we encounter a […]


Your invitation to a better new year.

This year is drawing to a close. Many are excited for the upcoming holidays and the opportunity to unwind. It’s been an interesting year. Trump. Brexit. My discovery that some people believe the world is flat. Did I mention Trump? Irrespective of how interesting or horrific your year turned out to be. There is room […]

chasing dreams

A practical guide to dream-chasing

People love hearing that they should chase their dreams. It’s a romanticised idea that leaves you energetic and ready to take on the world. It paints the journey from where you are to where you want to be, with broad, bright, and inviting colours. You are told that when you chase your dreams the universe […]

passion and purpose

Etch this onto your heart…

My friend, I have been meaning to write to you about the pursuit of passion and purpose. It’s my observation that this relentless hunt often leaves you feeling frustrated and empty. The energy that you exert in the process is not reciprocated by the result. Passion burns hot. It’s magnificent. It has the ability to […]


The things that matter the most…

Once upon a time, there was a brilliant man. He had mountains of potential and read the daily BetterMan email. This well-bearded gent had countless opportunities before him. He seized them all. He made a little progress in each direction. And one day he was struck by a car. He died. His tombstone reads: ”Here […]